OUR STORY.

Empowering leaders, propelling businesses forward, and revolutionising how organizations approach their path to success.

We are a boutique coaching and advisory firm that helps businesses compete for the future. 

We exist as a direct result of the belief that organizations need better leadership, personalized strategies and an innovative culture. We focus on how these three elements integrate in a changing world of work to shape organizational performance.

We help executives break through the barriers that hinder organizational growth and leadership efficacy through our bespoke services in executive coaching, business coaching, innovation and strategy consulting.  

THE CONFLICT

More organizations are finding it harder to innovate and grow.

Across industries, the pain of stagnant growth and the overwhelming strain of leadership continues to burden most organizations and executives.

57%

More than half of businesses report challenges in adapting to market dynamics, underscoring the widespread struggle in navigating evolving landscapes.

87%

Companies experiencing stagnant growth, emphasizing the widespread nature of the challenge faced by businesses.

$14B

The estimated annual cost of underperformance and stagnation for businesses unable to effectively navigate challenges in strategy and innovation.

83%

Organizations cite a need for external support in enhancing leadership capabilities, signalling a demand for specialized coaching and consulting services

THE SOLUTION

The prevailing issue we address is the stagnation brought about by traditional approaches in strategy, innovation, leadership, and capacity development.

Innovation, leadership, and strategy should be catalysts for growth, not roadblocks.

At Azelea Coaching Advisory, we redefine the narrative, offering a swift and efficient resolution to the challenges that have hindered business growth for too long.

We understand the need for a future-oriented approach. Our proven methodologies bridge the gap between aspiration and achievement, ensuring that lengthy and inefficient processes do not hinder your journey toward organizational success.

Our Origin.

Our journey began with a profound acknowledgment of the shared challenges confronting business leaders on a global scale.

“Our journey began with a recognition of a common challenge faced by business leaders worldwide—the struggle to navigate the dynamic landscapes of strategy, innovation, leadership, and capacity development. Many organizations, despite acknowledging the pivotal role of these elements, found themselves constrained by traditional approaches, hindering their ability to adapt and thrive in an ever-evolving market.

The prevalence of this predicament became evident as we witnessed ambitious ventures grappling with stagnant growth and executives overwhelmed by the complexities of strategic decision-making. Recognizing the urgent need for a transformative solution, we decided to pioneer a coaching and consulting firm committed to breaking through these barriers.

Azelea Coaching Advisory emerged as a catalyst for change, offering bespoke services in executive coaching, business coaching, innovation consulting, and strategy consulting. Our origin is rooted in the collective aspiration to empower leaders, propel businesses forward, and revolutionize how organizations approach their path to success.”

Samuel Njoroge- CEO and Founder, Azelea Coaching Advisory.

Selected clients

Our Values.

Curiosity

Be open- minded, adventurous and creative; dare to challenge convention to realize the best results.

Respect

Believe in people and their dreams, actively seek out their views and see them as a source of strength.

Selflessness

Put other people’s interests above your own; coach, teach and develop clients to become self-reliant.

Performance

Delight and surprise people with great insights and tangible business results.

Contact Us

+254 711 22 99 87

admin@azeleacoaching.com

THE TRIO COMPLEX, 4TH FLOOR

NEXT TO GARDEN CITY BUSINESS PARK

NAIROBI, KENYA

BUSINESS HOURS

WEEKDAYS : 8am – 6pm

SATURDAY : 8am – 1pm

SUNDAY : Closed